Why
Major In English?
Sidney Harman, multimillionaire CEO of Harman
Kardon says he doesn't find it all that valuable to hire MBAs: "Get
me some poets as managers. Poets are our original systems thinkers.
They contemplate
the world in which we live and feel obliged to interpret and give
expression to it in a way that makes the reader understand how
that world turns. Poets, those unheralded systems thinkers, are
our true
digital thinkers. It is from their midst that I believe we will
draw tomorrow's new business leaders."
And this quote from Disney CEO-turned-venture
capitalist Michael Eisner in a recent edition of WSJ Magazine:
“A lot of people can learn to write computer code and understand
the inner workings of the technological revolution we’re
going through, but if you’re going to be in content, I would
rather you understand what makes a good narrative. To find people
who can make you laugh or cry or smile or get upset or learn something
about yourself. Those people are rare. They are rarer, frankly,
than the others. We always talk about the lack of engineers in
America. I would say we lead in what is most important to create
all this, which is the education system for liberal-arts students.
To me, that’s key.”
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March 2012
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